Perm PR Account Manager

My client who are a fully integrated marketing and communications agency is currently looking for a proactive and enthusiastic Account Manager to join their growing team of communications professionals.

Main Purpose of the Role:

Working closely with the Account team, the Account Manager will execute B2B campaigns on behalf of clients, using a combination of traditional, digital and social media tools and techniques.

Key responsibilities

Your day-to-day responsibilities will include:

• Writing and managing the production of media advisories, blogs, feature contributions, press releases and case studies; tracking hot topics; pitching content ideas to journalists; and helping to devise and implement social media campaigns
• Be the day-to-day point of contact for clients
• Project management responsibilities
• Monitoring and measurement of all PR/social media activity undertaken by AD Communications on behalf of the client
• Actively lead brainstorms and client meetings
• Ensure that all content produced is of the highest quality against key deliverables and deadlines
• Manage suppliers including freelance content developers, translation, photography and other creative industry suppliers where required with the support of the Agency Co-ordinator
• Participate actively in agency marketing, blog development and social media activity
• Show a keen interest in communication best practice and be proactive in offering ideas to optimise agency business
• Developing and maintaining good relationships with key media
• Management and delivery of KFIs

Person Specification

Essential knowledge/ skills/experience

• Working in business to business
• Strong copywriting skills
• Experience in full day-to-day management of campaign projects
• Creative writing ability
• Excellent attention to detail
• Strong interpersonal and presentation skills
• Able to work well within a team
• Able to develop strong, collaborative relationships with account team and clients
• A keen interest in new technologies and trends
• A drive to succeed and deliver consistently great work
• Fluency in all key communications channels and experience in delivering engaging content for multiple communications channels
• PR
• Social
• Media
• Marketing collateral
• Able to understand the role of contributed content with earned (PR), bought (commercial) and shared (social) media
• Understanding of PR measurement methodologies and tools